We are representing an innovative company with patented products, which has received an overwhelming response in its initial launch to major corporations and the consumer.

The inaugural product is a ''unique'' coffee mug. While hot beverage packaging and mug technology has progressed to better serve the consumer, the lid has barely advanced in the last 20 years. Of the approximately 171 million daily coffee drinkers in the U.S., the problems and difficulty of sipping hot coffee from a ''to-go'' cup without burning the mouth or spilling is nearly universal - especially when the beverage is consumed while driving.

This innovative company has solved the problem with an elegant, internationally patented solution. The company has begun manufacturing and marketing a mug system unlike anything else. The single motion of ''tip'' and ''sip'' allows the consumer of the hot beverage to, within seconds; dramatically reduce the temperature of a sip-size amount of liquid, without any risk of spillage. The remaining coffee stays piping hot and aromatic significantly improving the overall experience.

The next phase in the evolution of this product is the semi-disposable and disposable ''to-go'' cups and lids. The total domestic size of insulated ''to-go'' mugs is estimated to be in the hundreds of millions. Disposable hot beverage cups are well over a $1.0 billion market.

Overall coffee consumption while on the go is increasing at a rate of 8% per year. In addition, this is a highly profitable area for many retailers, who are looking for an additional competitive edge. As Starbucks has shown, within this competitive arena, the price factor is very low on the list when compared with taste, service and most importantly, the overall customer experience.

This company holds multiple patents and has other applications pending. They will continue to expand upon its initial concept, leveraging the technology to introduce other solutions.